A lively and diverse city, historic North Charleston wanted a campaign that reflected its vibrant atmosphere and signaled that it’s a worthy destination in its own right. As a result, I developed this colorful, eclectic map illustration that highlights the unique features of the city. Our campaign presented North Charleston as a hub from which nearby downtown Charleston, Mount Pleasant, and West Ashely are accessible, but also highlighted some of the fun and exciting aspects that make the city stand out.
Toast to Spoleto
Toast to Spoleto is an annual event hosted by the Local Palate in conjunction with Spoleto Festival USA in Charleston, South Carolina. This al fresco tasting event hosted at a historic Charleston home is all about blending Southern charm and Italian culture. I designed the branding to be bright and airy with illustrated Italian citrus fruits throughout to keep the materials true to the essence of the event.
The Local Palate
We had the branding assets printed on cookies and gave them as favors at the event.
Tangerines weren’t in season, but we made it work!